Crocobet – Scaling Casino Deposits with DV360

Reach The Right Customers

Personalized Demo

Overview

Crocobet is a leading online casino brand expanding across regulated markets. They wanted to scale first time depositors (FTDs) while lowering acquisition costs.

Challenges

High CPAs due to competitive casino market.
Limited access to premium placements.
Converting registrations into depositors.

Our Strategy

Activated DV360 premium inventory: video, display, and in-app.

Activated DV360 premium inventory: video, display, and in-app.
Built custom intent audiences targeting betting/gaming enthusiasts.
Launched a remarketing funnel to drive registrations → deposits.
Continuous A/B testing of creatives and bidding strategies.

Results

CPA reduced by 41% (from $170 → $100).
Registration-to-Deposit conversion ↑ 29%.
Monthly active depositors grew +85% in 4 months.
Achieved 3.9x ROAS.

Key Takeaway

With DV360, Crocobet scaled deposits efficiently, lowered acquisition costs, and gained long-term players.